Industry veteran bolsters CSM North America senior leadership team
CSM Sport & Entertainment, a global leader in the business of sport and entertainment, today announced it has appointed experienced sports marketing executive Rob McQueen as President, CSM North America, bolstering its senior leadership structure for the region.
Rob will be responsible for building and leading CSM’s consulting group in North America, along with integrating and growing the current JMI and JHE operations in the US. He will report into Jeff Shifrin, CEO of CSM North America.
Rob comes to CSM from his most recent role as President of Jack Morton in New York and Detroit, where his key clients included GM, Under Armour and UPS. Prior to Jack Morton Rob was at Momentum Worldwide in various senior roles, including EVP of the sports and entertainment discipline.
Harlan Stone, Chairman, CSM North America, commented: “We’re thrilled to have Rob join our US management team. He brings a wealth and wide range of client experience to CSM as well as a terrific marketplace reputation. He will be a key piece to CSM’s growing US presence.”
Commenting on his appointment, Rob said: "I am excited to join CSM and help build a world class sport and entertainment consulting offering in the US. I have known and respected Harlan for years and am looking forward to working with him and Jeff, and the JMI and JHE teams. They have built a formidable foundation to grow from.”