Hisense activates at SheBelieves Cup

Hisense on full display for tournament

The 2018 SheBelieves Cup took place from March 1-7, with the women’s national teams of the U.S., England, France and Germany vying to take the title. The United States came out on top, defeating England, 1-0, in the final match after beating Germany in the opener and tying France in the second match.
 


Our client Hisense - a U.S. Soccer and World Cup Sponsor - was in full activation across the tournament, with signage, LED Boards and PA announcements at all matches, which were aired live on ESPN. We also provided hospitality for Hisense and their guests at the two matches on March 4 at Red Bull Arena in Harrison, New Jersey.
 
Halftime of the U.S. vs. France match on March 4 offered a unique experience as the U.S. Women’s Hockey Team was on hand and honored for their gold medal victory at the PyeongChang 2018 Winter Olympic Games.
 
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The USWNT will be back on the field vs. Mexico on April 5th in Jacksonville, FL, and then April 8th in Houston. The matches will be aired on FS1 and FOX.