Land Rover kicks off huge year for Rugby

Stars test their skills at ambassador driving day

Last week, Land Rover gathered some of its highest profile rugby ambassadors for an exciting off-road driving experience to kick-off a big year of rugby, and showcase its understanding of the values of the sport.
 
International rugby stars Mike Brown, George Ford, Maro Itoje, and Owen Farrell, visited the Luton Hoo Land Rover Experience centre during some down time to test their driving skills and the extreme capabilities of the latest models in the Land Rover Discovery range.
 


At a key point in the season, a full contingent of UK sports press added to the day’s activity, with journalists joining Land Rover’s ambassadors for an element of the off-road driving before settling into a series of interviews.
 
Land Rover has been supporting rugby for more than two decades, and its ambassadors are key in that support. We have been working with Land Rover through the duration of its support for rugby, providing a 360 service across all its key properties helping to cement the brands' heritage in the sport.