The apocalypse comes to SXSW

Immersive experience promotes new TV series Good Omens

The apocalypse is coming! This weekend, our team in North America is bringing the most epic end of the world party to SXSW. We’re creating an immersive experience in a 19,000-square-foot space that will provide an oasis for festival goers for Amazon Prime Video’s new series Good Omens.
 
Titled the “Good Omens’ Garden of Earthly Delights,” guests will be welcomed inside the activation by angels and demons and a multitude of experiences, which pay homage to show and city of Austin.

The activation will feature a 30-foot hand-carved tree that will have beer and wine taps in it, a pop-up of the bookshop from the book, A.Z. Fell & Co., A Hellhound Puppy Pen, which includes adoptable local puppies from the Austin Animal Center, food and drink from local Austin eateries, and entertainment such as magicians, sword swallowers, fire breathers, tarot card readers and so much more.
 
Read more about the space on Ad Age, which featured our CEO Dan Mannix, and follow us on @CSM_NorthAmerica as we capture this epic experience on social media.