Honouring four of the most influential women from the equine world
On Friday 19th May, the 2017 edition of the Longines Ladies Awards took place in Washington DC. The awards evening honoured four of the most influential women from the equine world, with Belinda Stronach, Michelle Payne, Reed Kessler, and Georgina Bloomberg all recognised for their various achievements and contributions to the show jumping or horse racing worlds.
The event also provided us with an opportunity to demonstrate our pan-Atlantic support. The team from London co-ordinated proceedings and implemented a media and social communications strategy and design support. While our team in New York delivered a U.S. communications strategy and event support, to ensure all bases were covered when it came to delivering a seamless experience on the night. We were also responsible for delivering the on site branding.
The entire show was live streamed on the Longines Facebook page, and key content was filmed, edited, and distributed to media within hours of the evening coming to a close. For a taste of the event, take a look at the highlights film below.