Building a brighter future for cricket
With the early English summer defined by a gripping double Ashes series, all eyes turned to The Hundred in August. To mark the occasion, we helped Official Team Partner of the tournament, KP Snacks, launch an initiative to fund 100 new community non-turf cricket pitches over the next three years. Thirty-five pitches will be installed and ready to use and play on this year, with the remaining completed over the next two years.
Teaming up with the ECB, the initiative aims to give people across the country more opportunities to play cricket than ever before – part of the brand’s commitment to give back to local communities and encourage more people to get active through the sport.
Kimberley Walsh, Isa Guha, players from the Hundred teams and members from the local community in Haringey were all in attendance, to get the project up and running.
To find out more information about the initiative, or to check the status of your nearest local pitch, head to everyonein.co.uk
