America's Cup

35th America's Cup 2017

The project required us to overcome some tricky challenges; the location and logistics of working on an island like Bermuda, the timing (as the event is over a month long) as well as all solutions having to last over the time and weather conditions that come hand in hand with working in Bermuda. 
 
•160 flags & flagpoles were installed across the island.
•Longest banner installed was over 1000’
•Cement Silo Wrap Banners were large enough to cover 2 football fields
•Operations on island for over 11 weeks
•Full project management of all aspects
 
In addition to the main event village branding, our Live team were also responsible for the branding of the AC Club hospitality spaces, the various merchandise outlets and the wayfinding system across the whole island.
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