Gilt Groupe

#GiltLife House

        We collaborated with Gilt Groupe on an experiential activation to showcase the many experiences and varied offerings available on Gilt.com, GiltCity.com, and GiltTravel.com.

·      This was accomplished through a striking and immersive #GiltLife pop-up townhouse in NYC, lauded by the likes of Vogue and The New York Times.


Gilt-(2).jpgGilt2-(2).jpg



The #GiltLife pop-up space highlighted Gilt’s elevated and one-of-a-kind lifestyle offerings through events, products and experiences that best manifest the #GiltLife. Through daily programming that spanned 9 days, the takeover highlighted the best in home d├ęcor, fashion, food, fitness, family fun, wedding, spa & beauty and travel.

·         We also helped source and manage over 30 sponsors and partners and welcomed notable celebrity integration and talent that included:

o    Alessandra Ambrosio, Victoria’s Secret Supermodel

o    Kate Bosworth, Actress

o    Marcus Samuelson, Celebrity Chef

o    Michael White, Head Chef & Owner of the Altamarea Group

o    Chris Fischer, Chef 

o    Betty Who - Musician