Welcoming the first two partners of new Match Day Live Platform

We are pleased to announce that we have been appointed to lead on commercial partnerships for the Men In Blazers Media Network.

Over the last decade, Men In Blazers Media Network has become the authentic home for North America’s soccer fans. Delivering news, insights, content, and commentary for its community, the platform hosts with talent including former US Internationals Sam Mewis and Herculez Gomez, US National Team players Tyler Adams, Tim Ream, and Becky Sauerbrunn, and transfer insider Fabrizio Romano who has close to 20 million followers on X.

Starting out as a podcast on Grantland and soon after becoming an ESPN TV special during the FIFA Men’s World Cup™ 2014 in Brazil, Men In Blazers has enjoyed a meteoric rise after signing on to be part of NBC’s Premier League coverage. Establishing itself as the largest independent media platform in US soccer, Men In Blazers has more than 15 podcasts, distributed by Wondery, as well as digital formats covering Women’s, Men’s, Club and International soccer, a dedicated TV show on Peacock, Twitch watchalongs and live tours in front of sell-out crowds. Men In Blazers is now the pre-eminent source for soccer content across the US.

With the CONMEBOL Copa America (2024), FIFA Club World Cup™ (2025) and FIFA Men’s World Cup™ (2026) all taking place on American soil over the next three years, and the Women’s game growing to unprecedented levels of popularity, Men In Blazers is bolstering its offering to capitalize on the groundswell of momentum currently being felt by the sport in the US.

Alongside specific programming, the network will soon launch new platforms to enhance the coverage and bring fans together, including Men In Blazers Match Day Live – an onsite pre-match broadcast for fans in the host city of the biggest matches.

This summer, Match Day Live will travel from city to city following the biggest matches on the tournament schedule creating a college Gameday-like experience for soccer fans to celebrate before their teams play. The pre-match broadcast will be streamed live on Twitch, with existing partner Michelob ULTRA as the exclusive beer at these live events.

As North American soccer prepares for its moment in the spotlight, we will use our industry expertise, vast network of global relationships and proven success in the US soccer ecosystem, to identify and curate broad, multi-faceted partnerships for Men In Blazers across the network’s biggest assets.

Roger Bennett, Co-Founder, Men In Blazers Media Network, said: “Since we began in 2014, we have built one of the most engaged, passionate, wide reaching communities in US soccer, driven by our elite storytelling that has connected soccer fans from all areas of the game; from the Premier League and the Women’s National Team, to the mighty micropower Wrexham. By working together with CSM, we now have a proven partner who can help accelerate our commercial growth, while embracing the Men In Blazers identity. It’s a tipping point for soccer in the US, with an unprecedented run of major tournaments on these shores, up to and including the World Cup in 2026. We look forward to storytelling with brands that understand the size of the opportunity.”

Brian Millman, Vice President – Properties & Brand Strategy at CSM, said: “In a fragmented media landscape, Men In Blazers has created the one-stop shop for soccer fans in North America. It’s the authentic home of the soccer fan’s voice featuring celebrity guests from across the world of sport and entertainment. We could not be more excited to help identify and partner brands with Men In Blazers, as we head towards a defining three years in US Soccer history.”