In an attempt to share some positivity during troubled times, Dove Men+Care has called on its rugby ambassadors to show the world how they are getting creative in fatherhood, by keeping their kids active, educated, cared for and entertained.

Much like the way rugby players show care towards their teammates, opponents and officials on the field, all of them have their own way of caring for their families at home, even more so in extraordinary times. The #DadsCare campaign is part of Dove Men+Care’s mission to support fathers across the world, as they adapt to the challenges that come with parenting while at work.

And Jamie is not the only rugby Dad showcasing his fathering skills. George NorthCourtney Lawes and Stuart Hogg have all joined the movement, too.

If you are a father and have been caring creatively, film your activity on Instagram or Twitter using #DadsCare and @Dovemencare. By sharing our unique parenting tactics with each other, the whole community can find a source of inspiration.