HBO Max’s Winning Time exclusive screening & after party
We were tasked with “transporting” influencers back in time to experience the world of HBO Max’s Winning Time by means of a private screening of the first episode and transforming our venue space to the iconic ’79 Club. The event activated during the legendary NBA All–Star Weekend.
What we did
We took over the iconic Agora Theatre in Cleveland and transformed it into the ‘79 Club, an invite–only space inspired by foundational elements of Winning Time’s origin story: The Horn and Forum Club.
For one night only, sports, entertainment and cultural tastemakers stepped inside to experience the world of Winning Time: The Rise of the Lakers Dynasty.
Complete with an era–inspired atmosphere and authentic nods to the game time experience, guests enjoyed an exclusive experience that included a cocktail hour, private screening introduced of the pilot episode introduced by the cast, and a full court after party with DJ Questlove.