Deploying a team of more than 25 members in Lima for the best part of a year, we developed the planning, design and supervision of production and installation for the Pan and Parapan American Games Lima 2019.
The crux of the role was to create a clear and efficient brand application strategy, unifying the host venues for the Games and optimizing the client’s budget. We aligned broadcast, media, sports, and the technical needs of all sponsors, federations, host nation and key stakeholders under one event brand identity.
